• Attributes

• Events

• Engagement Data

• Product Data

Sources: Web SDK, App SDK, Integration Hub

Segmentation: User Profile Attributes, User Events, User Tags, Channels, Products, Product Events

Personalization: Dynamic Content, Link Shortener & Tracker, Voucher Pool

• Function

• Has done event

• Split

• Is in segment

• Wait for event

• Call API

• Check Participation

Output channels: SMS, Push, Web, App, Social

• ROI Dashboard

• User Analytics

• Channel Analytics

• Campaign Analytics