Entrepreneurial Traits

Persistence, risk-taking

3 failed businesses

Left stable job

Coffee cultivation investment

Decision Making

Planning, problem-solving

Strategic decisions

Operational issue resolution

Marketing Management

Product differentiation, promotion

Sarawak Labrica beans

Seasonal menus

Government Support Utilization

Training, funding assistance

FAMA grants

MARA workshops

Business association

Human Resource Management (HRM)

Recruitment, training, development

Interviews

2-month training + 6-month probation

Financial Management

Cost control, supply chain

Own bean cultivation

Cost reduction

Operations Management

Service recovery, customer care

Personal complaint calls

Free drinks

FAMA SIBU

Financial grants and training

Equipped coffee machine and business workshop

MARA SIBU

Entrepreneurial Training

Workshop on business survival and management

FARM FRESH

Supply Chain

Reliable milk supplier for consistent quality.

PERSATUAN USAHAWAN MELAYU BUMIPUTERA SIBU

Networking and Mentorship

Business advice, peer support, expansion ideas.

YB DATUK ANNUAR RAPA’EE

Strategic Location

Assigned business location

Social Media Platforms

Promote business, brand awareness, interactive videos

Utilizes Tiktok, Facebook, Instagram