Internet Users~12.4 million individuals in Jan 2025About 53.6% of the Sri Lankan population are online. This is your potential audience for digital channels.
Social Media Users~8.20 million user identities in Jan 2025~35.4% of population. Many (about 66%) internet users are on social media.
Mobile Connections~29.3 million cell connectionsMore than one connection per person is common (dual SIMs etc.), so this indicates mobile reach potential. Also, 93.3% of connections are “broadband capable” (3G/4G/5G) though not all use data.
by shi
